Products & Services for Channel / WLR

What is wholesale line rental? (WLR)

Historically line rental solutions have always come from BT. Since the introduction of Wholesale Line Rental, Gamma Telecom has been able to provide our resellers with the same line rental solutions as BT but with flexible pricing and service criteria.

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The benefits of WLR

  • Single bill to your customer for both minutes and lines.
  • No up-front costs, no deposit required, we can start provisioning straight away.
  • An easy way to add additional revenue to your books, simply call all your customers who use you for their telephone calls. One supplier for both calls and line rental is the logical way to go, especially if you are cheaper.
  • Once you have one of your customers' Line Rental on your books, it is a great way to lock them in as they will not want the hassle of changing again.
  • It reduces churn!
  • Dedicated order desk and specialists providing you with Pre and Post sales support.
  • We offer the complete transfer of BT PSTN, ISDN 2 and ISDN30 lines.

How does it work?

You order the lines using our system and we do all the work and interaction with the incumbent.

The major plus however, is that you skip the onerous service establishment periods and deposit requirements associated with BT.
This leaves you far more time to sell, sell, sell!

Who do you sell it to?

Anyone and everyone is the quick and simple answer. In reality it would be wise to target your existing customers who use you for making their calls. The key here is to attack the ones who still use BT for their line rental, as most people are not happy to be paying these high charges and your price difference should be the deal winner.

So, do you want...?

  • A product that significantly reduces your churn
  • A simple easy-to-sell product that you can target your existing base with
  • A cost effective service
  • Dedicated order desk providing you with Pre and Post sales questions

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